UMS Official Website - Authentic Campaigning Needed to Engage Young Voters, Says UMS Researcher
       young voters. Despite being prolific users of platforms like TikTok and Instagram, their participation is largely passive, more about consuming content than contributing to political discourse, new research by Dr. Latif Lai of the Faculty of Social Sciences and Humanities, Universiti Malaysia Sabah, has found. Titled “Beyond the Ballot: Measuring Political Literacy in the Age of Social Media,” the study reveals 
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      UMS Official Website - News link
       young voters. Despite being prolific users of platforms like TikTok and Instagram, their participation is largely passive, more about consuming content than contributing to political discourse, new research by Dr. Latif Lai of the Faculty of Social Sciences and Humanities, Universiti Malaysia Sabah, has found. Titled “Beyond the Ballot: Measuring Political Literacy in the Age of Social Media,” the study reveals  | 
   
 
				 
			 
		 
	 
                        
 
                    
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