Technology-Driven Transformation in AIS: The Role of Mindset Transformation in Accounting Professions’ Perceptions and Adaptation | Asian Journal of Business and Accounting
Research aims: This study examines how accounting professionals perceive emerging technologies and develop adaptive competencies in technology-driven accounting information systems. Design/Methodology/Approach: An interpretivist approach was adopted using semi-structured interviews with 10 senior professionals from the Big Four firms, corporations, and IT consulting firms in Thailand. Data were analysed using reflexive thematic analysis. Research findings: Technologies transform roles type: Qualitative research paperResearch aims: This study examines how accounting professionalsperceive emerging technologies and develop adaptive competencies intechnology-driven accounting information systems.Design/Methodology/Approach: An interpretivist approach was adoptedusing semi-structured interviews with 10 senior professionals from the BigFour firms, corporations, and IT consulting firms in Thailand. Data wereanalysed using reflexive thematic analysis.Research findings: Technologies transform roles from a
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examines how accounting professionals<br>perceive emerging technologies and develop adaptive competencies in<br>technology-driven accounting information systems.<br>Design/Methodology/Approach: An interpretivist approach was adopted<br>using semi-structured interviews with 10 senior professionals from the Big<br>Four firms, corporations, and IT consulting firms in Thailand. Data were<br>analysed using reflexive thematic analysis.<br>Research findings digital<br>transformation in accounting and the adaptation of the profession.<br>Design/Methodology/Approach: The study uses an interpretive<br>qualitative approach with phenomenological methodology, collecting<br>data through semi-structured interviews with accountants and auditors.<br>Research findings: Disruptive technologies, like artificial intelligence<br>(AI), blockchain, analytics and decision support, have significantly<br>altered accounting practices, presenting challenges and |
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examines how accounting professionals<br>perceive emerging technologies and develop adaptive competencies in<br>technology-driven accounting information systems.<br>Design/Methodology/Approach: An interpretivist approach was adopted<br>using semi-structured interviews with 10 senior professionals from the Big<br>Four firms, corporations, and IT consulting firms in Thailand. Data were<br>analysed using reflexive thematic analysis.<br>Research findings digital<br>transformation in accounting and the adaptation of the profession.<br>Design/Methodology/Approach: The study uses an interpretive<br>qualitative approach with phenomenological methodology, collecting<br>data through semi-structured interviews with accountants and auditors.<br>Research findings: Disruptive technologies, like artificial intelligence<br>(AI), blockchain, analytics and decision support, have significantly<br>altered accounting practices, presenting challenges and
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examines how accounting professionals<br>perceive emerging technologies and develop adaptive competencies in<br>technology-driven accounting information systems.<br>Design/Methodology/Approach: An interpretivist approach was adopted<br>using semi-structured interviews with 10 senior professionals from the Big<br>Four firms, corporations, and IT consulting firms in Thailand. Data were<br>analysed using reflexive thematic analysis.<br>Research findings digital<br>transformation in accounting and the adaptation of the profession.<br>Design/Methodology/Approach: The study uses an interpretive<br>qualitative approach with phenomenological methodology, collecting<br>data through semi-structured interviews with accountants and auditors.<br>Research findings: Disruptive technologies, like artificial intelligence<br>(AI), blockchain, analytics and decision support, have significantly<br>altered accounting practices, presenting challenges and |
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