The Level Consumer Loyalty and Marketing Strategy of Nori Products After Covid-19 in Southeast Asia | Asian Journal of Business and Accounting
Originality: This study advances customercentric strategic planning for MSMEs by linking loyalty constructs to market-oriented strategy formulation. By integrating quantitative loyalty metrics with SWOT analysis, it offers a more objective framework for strategic decision-making and demonstrates a novel methodological approach that reduces subjective bias. Practitioner/Policy implications: The findings provide practical guidance for MSMEs in adapting to evolving consumer collaborations.Theoretical contribution/Originality: This study advances customercentricstrategic planning for MSMEs by linking loyalty constructs tomarket-oriented strategy formulation. By integrating quantitative loyaltymetrics with SWOT analysis, it offers a more objective framework forstrategic decision-making and demonstrates a novel methodologicalapproach that reduces subjective bias.Practitioner/Policy implications: The findings provide practical guidancefor MSMEs in adapting to evolving consumer preferences for healthy
|
http://www.ukm.my/jurfpend/journal/vol%2030%202005/full%20article%2030%202005/artikel%2030_8.pdf
Jpendidikan30[08].pmd
semasa ke semasa. ABSTRACT Computer literacy has become the main agenda in today’s life. It has become one of the main sources for a country’s development. The main objective of the research is to measure the level of computer literacy among upper secondary school students in the state of Kedah. Moreover the research is to identify the 130 Jurnal Tools for measurement used in this study are Attitude Toward Computer Scale ( ATCS), Computer Self – Efficiency Scale (CSES) and Minnesota Computer Literacy and Awareness Assessment Test (MCLAAT). To measure the objective and to examine the hypotheses of the study, tests such as mean, percentage, Chi Square and Cramer V are used. Significance level of 0.05 is used to accept or Klik untuk maklumat lanjut |
|
| Tesaurus |
|---|
| | Tiada maklumat tesaurus untuk kata objective |
|
|